Target audience for JD sports
The man target audience for
this is advert is a young male and females aged 17 – 24 the reason is being is
that this is the most reliable age group that will purchase the stock within
the store as some my have money from their parents or they may have a jobs to
buy the latest fashionable clothing. The second target would be people that are
looking for sporting gears like football boots, running shoes, and football
short/ jersey or under layers. A possible audience could be fans of the
avengers and people that like a lot of fashion.
Market segmentation
My fellow teammates and me
have thought to target our market demographic
Age – the age of
Gender -
Occupation -
Socio-economic -
Group -
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